Web Design Agency for Websites That Turn Visits Into Customers
Your website meets every prospect you'll ever have, and its design decides whether that visit becomes a call or an order. We plan, design, and build WordPress sites around one clear action per page, fast enough to hold attention and ready to rank from day one.
The One Salesperson Every Prospect Meets
Web design services cover the planning, design, and build of a business website: page structure, copy, mobile experience, loading speed, and the search foundations that help it rank. A conversion-focused website design agency structures every page around one clear action, so the visits a business earns become calls, orders, and booked appointments.
Every campaign you'll ever run, every referral, every search result ends up in the same place. Before a prospect talks to anyone at your company, they've spent a minute with your website and formed a judgment. Our job is designing that minute so it ends with a next step instead of a back button.
We build on WordPress and WooCommerce, in your name, with the structure our SEO and marketing work can point at afterward. The design and the growth plan get built together instead of fighting each other later.
Where Business Websites Lose Steam
Most websites underperform for reasons that never show up in a screenshot. These are the conditions our web design company finds most often when a new site lands on our desk.
Slow Pages
Load times stretch past the patience of a phone visitor, and the traffic a business paid to earn leaves before the page finishes drawing.
No Clear Next Step
The page shows everything the company does but never asks for anything, so visits end without a call, a form, or an order.
Template Sameness
A builder theme shared with thousands of other businesses makes an established company read like everyone else on the same template.
Thin Search Foundations
Missing headings, broken structure, and no schema keep the site invisible to Google and to the AI answers buyers now read first.
Platform Rent
A proprietary builder holds the site hostage to a monthly fee, and moving away means starting over from a blank page.
Mobile Friction
Menus that fight thumbs, text that needs pinching, and forms that break on a phone, where most visits now happen.
What Every Build Ships With
A website project at Lotiva covers strategy through launch. Nothing on this list is an add-on.
Custom Design on Your Brand
Designed from your identity and your customers, never adapted from a theme someone else is also using.
Page Structure Around One Action
Each page gets a job, a call, a booking, a purchase, and every element on it earns its place by supporting that job.
Copy That Sells Your Business
Written for your customers in plain language, with the headings and proof that move a reader toward the next step.
Mobile-First Build
Designed for the phone screen first, because most of your visitors hold one, then scaled up to desktop.
Speed and Core Web Vitals
Optimized images, lean code, and caching tuned until the site passes the thresholds Google actually measures.
SEO-Ready Foundations
Clean heading structure, schema, sitemaps, and internal links in place at launch, ready for rankings to build on.
Forms and Lead Capture
Contact forms, booking flows, and quote requests wired in and delivering to your inbox and your CRM.
Analytics and Call Tracking
GA4 and conversion tracking configured before launch, so you can see what the site produces from week one.
Ownership and Handover
The site, hosting, and analytics accounts registered in your name, with a walkthrough so your team can run it.
One Clear Action on Every Page
Conversion-focused design starts with a question most website projects skip: what should the visitor do here? Once each page has an answer, the layout follows. The heading states the value, the proof sits where doubt shows up, and the button appears at the moments a reader is ready to act.
That discipline shows up in small decisions. Fewer menu items, so attention lands where it matters. Forms short enough that people finish them. A page order that mirrors how buyers actually decide, rather than how the company org chart looks.
- A defined next step for every page before design begins
- Proof, reviews, and results placed where hesitation happens
- Forms and booking flows trimmed to what converts
Pages Fast Enough to Hold Attention
Speed decides outcomes twice. Visitors leave slow pages before reading a word, and Google uses Core Web Vitals as a ranking signal, so a heavy site pays for the same weakness in two places.
We build light from the start: compressed images in modern formats, code that loads only what the page uses, and caching configured at launch. Then we measure against Google's own thresholds and tune until the site passes, on a mid-range phone over a normal connection, because that's where your customers actually are.
- Core Web Vitals measured and tuned before launch
- Image, code, and caching work included in the build
- Tested on real mobile conditions, never just desktop
A Site Built to Be Found
Most websites get built first and retrofitted for search later, which usually means rebuilding half of it. Because the same team runs SEO for clients across 47+ industries, we pour the foundations during the build: heading structure that mirrors how buyers search, schema that tells Google and AI assistants what each page covers, and internal links that carry authority where it's needed.
The result launches ready to rank and ready to be cited in AI answers, whether we run the ongoing SEO or your own team does.
- Heading structure and URLs planned from keyword data
- Schema, sitemap, and llms.txt in place at launch
- Structured so any SEO work builds on it, ours or yours
WordPress, Registered in Your Name
We build on WordPress and WooCommerce, the platform behind roughly forty percent of the web, and everything gets registered to you: the site, the hosting, and the analytics. You're never locked into a proprietary builder, and you never pay platform rent to keep your own website online.
Ownership also means freedom of choice later. Because WordPress is an open platform, any competent developer can work on the site after us. If you hire in-house, switch vendors, or grow past what you started with, the site comes along without a rebuild.
- Site, hosting, and analytics accounts in your name
- Any developer can pick up the work after us
- WooCommerce for stores, with products and orders yours to keep
From First Call to Launch Day
Each stage is mapped before it starts, so you always know what's being worked on and why.
Plan
It starts with a free strategy call. We review your current site or your goals, map what the new build needs to do, and scope it with a clear price.
Design
A 50% deposit starts the work. You review real page designs on your brand, desktop and mobile, and approve the direction before anything gets built.
Build
We develop the site on WordPress, wire in forms, tracking, and SEO foundations, and test speed on real devices. You review it on a private staging link.
Launch
The remaining balance settles before final delivery. Then we launch, hand over every account in your name, and walk your team through running it.
The Care a Live Site Keeps Needing
A launch is the start of a website's working life, and websites need attention to stay fast, secure, and current. You can run yours in-house with the handover we provide, or keep us on for the upkeep.
Updates and Security
Core, plugin, and security updates applied on a schedule, with backups in place before anything changes.
Content Edits
New pages, price changes, staff photos, and seasonal updates handled by the team that built the site.
Performance Monitoring
Uptime, speed, and form deliverability watched continuously, so problems get fixed before customers notice them.
Growth Work
New pages, content, and page-level improvements added over time as offers, services, and data change.
Conversion Testing
Headlines, calls to action, and page layouts tested against real visitor behavior, with the winners kept.
Team Training
A recorded walkthrough of your site's admin, so anyone you hire later can learn it without calling us.
Builds Across 47+ Industries
We've designed websites for service businesses, stores, nonprofits, and professional practices across 47+ industries. The conversion thinking transfers; the design never repeats.
Some industries carry their own patterns worth knowing before a build starts. Our guide to fitness trainer website design is a good example of how we think through one niche, from booking flows to proof placement.
Two Ways a Website Gets Built
The difference between a template on a rented builder and a conversion-focused custom build shows up in what happens after launch. Here's the honest comparison.
Web Design Plans
Website builds are one-time projects, scoped to the pages and features your business needs, from a focused landing page to a full WooCommerce store. Every project begins with a 50% deposit, and the remaining balance settles before final delivery.
- 1 page, up to 12 sections
- Built for launches, ads & offers
- Research, copy, SEO & tracking stack included
- 5 pages, up to 12 sections each
- Every core page working toward the sale
- Research, copy, SEO & tracking stack included
- 10 pages, up to 12 sections each
- Built to compound with SEO
- Research, copy, SEO & tracking stack included
- Custom page volume
- Multi-site brand builds
- Research, copy, SEO & tracking stack included
Online store builds carry their own package ladder, sized to the catalog, and larger custom builds are quoted individually. Current figures and package contents live on the pricing page.
What Followed the Builds
Each project below links to the full case study, with the numbers that arrived after launch.
How Dallas Parrots Became the #1 Parrot Store in America
Dallas Parrots came to Lotiva as a hidden local bird shop. A year of local SEO, a full website rebuild, and a sold-out festival later, they were pulling 21,000 searches a month.
Read the Case Study →How Lotiva Gave Redemption Church a Brand That Finally Matched Their Energy
A church rebrand and website redesign that generated 277K impressions and 3K clicks for Redemption Church in Plano, TX.
Read the Case Study →Nonprofit Rebrand Turns a Missing Website Into a Donor Magnet
A complete brand and website build that gave a growing nonprofit the credibility to match its mission, and a home for its donors.
Read the Case Study →What Our Clients Say About Working With Lotiva
Answers Before You Start
What are web design services?
How much does a website design project cost?
How long does a website take to build?
Do I own my website when it's finished?
What platform do you build websites on?
Will my website be built for SEO?
Can AI or a website builder do this instead?
Do you redesign existing websites?
What happens after my website launches?
Can another developer work on the site after you?
A Conversation About Your Website
Tell us about your business and a senior specialist will map what your new site or redesign needs, page by page, with a clear price attached, on a free strategy call.
We reply within 1 business day. Availability is limited.